Optimization for Yahoo – Yahoo’s Business Model

January 25th, 2010 Ashesh 1 comment

Yahoo has a paid inclusion program called Yahoo Search Submit that allows advertisers put their site into the natural search results.

  • Search Submit Basic – designed for small sites with low budgets. Up to 5 URLs.
  • Search Submit Pro – for corporate level clients, with $5000 minimum to spend. It uses the classic pay-per-click model

Sites using Search Submit are usually allowed to get away with some cloaking and other shady stuff that would otherwise be punishable. Yahoo’s Search Submit program generally hurts Yahoo’s search results, because it forces Yahoo search technology to be more biased towards on-page criteria.

Yahoo also serves pay-per-click ads along with search results. PPC ads are on the top, bottom and on the right side. Yahoo crams up to 4 – 5 PPC ads on top, making their search engine less relevant and less information-focused. Read more…

Categories: Know more, SEO Tags:

Optimization for Yahoo

January 25th, 2010 Ashesh No comments

Google may seem to own the search space these days, but Yahoo still sees a respectable amount of traffic. Unlike Google, Yahoo is a content producer as well as a search engine; additionally, they didn’t start out as an algorithm-based search engine. How does that affect it today? And what does that mean for you if you’re trying to get your site viewed by Yahoo users? Keep reading for the answers.According to Comscore stats, Yahoo holds around 20% of the search engine market share. Compete.com also supports this, giving Yahoo 19.4%. Hitwise awards Yahoo 22.55%, so it’s safe to say Yahoo holds around 20% of the search engine market share in the United States. That number differs for UK, Canada and other countries.

Yahoo Inc originally started in 1994 as a web directory by Jerry Yang and David Filo. It’s original URL resided on akebono.stanford.edu/yahoo, and the name Yahoo translated to “Yet Another Hierarchical Officious Oracle.” After keeping up Yahoo for a bit, the founders saw business potential and attracted $3 million in investments. On March 8, 1997, Yahoo acquired Rocketmail, which became Yahoo Mail. Read more…

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The DMOZ Directory: Get Your Site Listed – What to do while you wait for the DMOZ decision

January 24th, 2010 Ashesh No comments

Your site has finally been submitted. Now what?

Since the website submissions are accepted on a first come, first served basis, you wait. The waiting period can last anywhere from one week to six long agonizing months. Whatever you do, don’t decide to resubmit your site. At best, your submission will be moved to the back of the line, where the waiting period starts all over again. At worst, your site may even be rejected for spamming.

Resist the urge to resubmit your site. While the waiting period can seem like an eternity, you simply have to wait it out. Some categories have a huge backlog of submitted sites. Others lack editors to keep up with the volume of new sites. By having carefully selected your category, you are at least certain you don’t have to worry about being in the wrong one. Read more…

Categories: Know more, SEO, Tips & Tricks Tags: , ,

The DMOZ Directory: Get Your Site Listed – How to get your website listed in DMOZ

January 24th, 2010 Ashesh No comments

Finding the Right DMOZ Directory Category

The first step to a listing, is to check the various directory categories, and find the appropriate one for your site. As you can see, there are a lot of categories, and sub-categories, and sub-sub- categories. Be very thorough here, as submitting your site to the wrong category can result in very long waits, and possibly even rejection.

Don’t be afraid to spend a little time searching through the various options. I can’t stress this enough. You have to submit to the correct category for your site. One way to ensure you are in the right one, is to search through it. Look at the other sites listed there. If you don’t see any similar sites to yours, it’s time to check out another category. If you see some of your main competitors in that section, you will know you have found the right one. The time spent searching for the proper submission category will pay off for you. You are already well on your way. Read more…

Categories: SEO Tags: , ,

The DMOZ Directory: Get Your Site Listed

January 24th, 2010 Ashesh No comments

The Open Directory Project, also called the ODP or DMOZ, is probably the single most important internet directory. Its listings are used by Google, and by many other search engines and directories large and small, all over the internet. Everyone talks about getting their site listed in DMOZ, but not everyone knows what to do about it. Here’s some help.The Open Directory Project, also called the ODP or DMOZ, is probably the single most important internet directory. Its listings are used by Google, and by many other search engines and directories large and small, all over the internet. If you want to achieve top rankings in the search engines, you simply must be included in the DMOZ Directory.

Google considers the Open Directory Project to be so important, that inclusion in their influential Google Directory depends on it. Inclusion in DMOZ is almost a requirement for high rankings in the Google search results as well. Read more…

Categories: SEO Tags: ,

Bikram sambat Nepali calendar history

January 24th, 2010 Ashesh No comments

Bikram Samwat is the calendar established by Indian emperor Vikramaditya and is recognized as the official calendar of Nepal. In addition to Bikram Samwat, the Gregorian calendar is also widely accepted in the Nepali community. Nepali Calendar is a solar calendar based on ancient Hindu traditions. The history of Nepali calendar has an intriguing story.

It’s said that this calendar derives its name from king Bikramaditya of Rajasthan,the then an independent country in the Indian sub continent. But after the rise of the Rana oligarchs in Nepal, Bikram Sambat was discontinued for a long time along with the official Shaka Sambat. They discontinued Shaka Sambat in its 1823rd year but later replaced it with Bikram Sambat for functionary use since then; Bikram Sambat came into official use in 1958 as Nepali calendar. Read more…

5 Web Browsers that you may have never heard before

January 15th, 2010 Ashesh No comments

We use different type of web browsers to navigate the webpages, to enter the world of cyber. Most of us are familiar with the browers like internet explorer , firefox, operia and chrome . and the chrome is being popular day by day.There are many web browsers which are better but we may have never heard of . I am listing here some of them . Read more…

How to Start Working As a Freelance Web Designer Or Programmer

January 10th, 2010 Ashesh No comments

There are many ways to earn money as a freelancer on the Internet, particularly if
you are able to write articles, content, design a web page, program web applications
(think PHP / MySQL)
, do sound recording and engineering, know your way around the
web, or are even willing to spend a couple hours a day doing quick data entry projects or
link exchanges for a website. Often, there are even jobs you might be surprised to find.
People looking for freelancers often pay through PayPal or other type services on the
Internet. If you work fast, many of you can start finding little projects to start TODAY (no
kidding, it works!) Here are some ways to find jobs like these on the internet and get
started. Read more…

.htaccess redirect

January 9th, 2010 Ashesh No comments

The Redirect directive maps an old URL into a new one. The new URL is returned to the client which attempts to fetch it again with the new address.

I only just discovered today how easy, useful and effective .htaccess Redirects are. Here is the code in its purist form:
Redirect file.html http://your.url/file2.html Read more...

Categories: .htaccess Tags:

How do I redirect all links for www.domain.com to domain.com ?

January 9th, 2010 Ashesh No comments

Description of the problem:

Your website can be accessed with www.domain.com and domain.com. Since Google penalizes this due to duplicated content reasons, you have to stick your domain to either www.domain.com or domain.com.
But – since some links are outside of your website scope and the search engines already have indexed your website under both addresses, you can’t change that easily. Read more…

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